What does it actually take to build something that lasts?
A body. A business. A legacy. A dream so audacious you're not sure you're allowed to say it out loud.
Built to Last is the podcast where Olympic legend Allyson Felix and her brother Wes — co-founders, former competitors, and lifelong sparring partners — have the conversations that don't usually make the highlight reel. The ones about failure, reinvention, fear, fuel, and the quiet decision to keep going when the world has already written your next chapter for you.
Allyson is the most decorated U.S. track and field athlete in history — 11 Olympic medals, a world-record career, and a mother who risked everything she had built to publicly demand that Nike change its contractual policies for pregnant athletes. No lawsuit. No legal protection. Just a platform, a principle, and the willingness to pay whatever it cost. It worked. And the sport changed.
She is also, right now, at 40 years old, training to make her sixth U.S. Olympic team and walk in the opening ceremonies of the 2028 Los Angeles Games on home soil.
This is that journey. In real time.
Wes Felix is an All-American and former professional athlete turned entrepreneur and brand architect. He is the co-founder of Saysh, a women's-specific footwear company, and Always Alpha, a talent management firm representing some of the most recognized female athletes in the world. He knows what it takes to build — and he knows how to ask the questions that make people tell the truth.
Every episode, Allyson and Wes go deep — on the physical and mental demands of competing at an elite level past 40, on building companies from scratch, on nutrition and recovery, on mental health and identity, on what it means to have a dream that doesn't fit inside someone else's timeline. They bring in the athletes, entrepreneurs, scientists, coaches, and culture-shapers who are living proof that the second half can be the best half.
Built to Last is not a hype show. It's an honest one. There is vulnerability here, and laughter, and the specific kind of wisdom that only comes from someone who has been knocked down and chosen — again and again — to get back up.
This show is for anyone building something that matters. But it was made, first, for the women who already know there is more in them — and refuse to let anyone, or anything, convince them otherwise.